Who would be the audience for your media product?

The typical audience member for our media product would be someone between the age of 16-25. We decided this because a lot of young people enjoy watching horror/thriller films as they like the tension in the scenes and the shock twist at the end. The added aspect of "Jack the Ripper" being based on a real life person, would also interest a young person, as they are very curious and would enjoy speculating on what could happen in the end. As a group we decided that there was no particular gender that would be our target audience, this is because both girls and boys enjoy watching horrors/thrillers and the story lines appeal to both. If our film was in the cinema, it would very popular within young people, this is because a lot of young people enjoy going to the cinema with friends, and in most cases horror/thriller films are successful as people enjoy being scared with friends. When researching horror/thriller films for ideas, we noticed that a lot of popular horror/thriller films are liked by young people. We got this from reviews from young people and comments on YouTube. This supported our decision to aim our film at 16-25 years, as it is well known that young people enjoy them. A lot of young people enjoy a film having a simple storyline, but with complex characters. An example of this is films like "Paranormal Activity". This is because although this film is quite basic, the idea of possession and ghosts scare people. Having a target audience was effective because it allowed us to focus more on what we wanted our opening scene to turn out like. This is because we had to think whether certain things would appeal to a young person.

Refer to the wider reserach. e.g. there has been a trend over the last few years for horrors/thrillers to be based upon true stories. Link to similar films like this. Research articles based upon this idea. 

Don’t use words like ‘basic’. Use media terminology, e.g. the essential premise of the film is that someone/something is haunted by the supernatural, something that has been a popular trend over the last fews years.